Envision 2025 Global Partner Conference in China

Client

Practice Areas

#Event Management

#Public Relations

Overview

A week of impactful collaboration with Trip.com Group at the Envision 2025 Global Partner Conference. As Trip.com Group convened more than 3,000 global travel leaders to shape the next chapter of cross-border travel, Ivy+Partners supported the brand through a comprehensive communications project. Our team accompanied a delegation of Vietnamese media to China for a week-long program that combined conference participation with curated on-ground experiences showcasing Trip.com Group’s ecosystem. The initiative strengthened Trip.com Group’s presence in the Vietnamese market, amplified key narratives across top-tier outlets, and provided media with firsthand insight into the company’s vision and innovations.